Viacom18 Media Personal Restricted has acquired the Media Rights from September 2023 to March 2028 for a cumulative determine of INR 5,963 crores. Sports18 will telecast the matches, worldwide and home on TV, whereas it is going to be live-streamed on JioCinema as an OTT (over-the-top) platform.

Viacom 18 Baggage Media Rights for the BCCI Worldwide and Home Matches

The published cycle begins from September 2023 and will probably be on until March 2028. The brand new cycle will begin with the India vs Australia sequence scheduled later in September.

A complete of 88 bilateral matches (might go as much as 102 matches) involving India will probably be broadcast. The matches break up is 25 Checks, 27 ODIs and 36 T20Is.

Relating to the announcement BCCI assertion reads: “Viacom 18 Media Personal Restricted has acquired the Media Rights from September 2023 to March 2028 for a cumulative determine of INR 5,963 crores, topic to execution of definitive documentation and completion of formalities as required by BCCI, and different obligations specified within the ITT being accomplished”.

Viacom will broadcast the next occasions:

• India residence matches
• IPL (digital)
• WIPL(Girls’s Indian Premier League)
• Olympics 2024
• SA residence matches 2024
• T10 League
• Highway Security World Sequence
• SA20
• NBA
• Serie A
• La Liga
• Ligue1
• Diamond League

CHECK: BCCI Paid INR 4298 Cr Revenue Tax in Final 5 Years

BCCI President, Mr Roger Binny stated: “The latest BCCI e-auction has unequivocally demonstrated the vigour of cricket in India. The exceptional journey of Indian cricket, its meteoric rise on the worldwide sporting area, owes its success to the unwavering belief that individuals have vested within the BCCI management and its devoted workforce. With the staunch help and collaboration of each stakeholder inside our cricketing ecosystem, I’m assured that we’ll proceed to propel the model BCCI to uncharted territories on the worldwide sports activities stage.”

BCCI Honorary Secretary, Mr Jay Shah stated: “It fills me with immense pleasure and a profound sense of delight to witness the exceptional progress of brand name BCCI. Immediately’s e-auction has propelled BCCI into the higher echelons of per-match media rights valuation, marking a monumental stride in our journey. All through this course of, now we have steadfastly upheld the rules of transparency and equity, making certain that every one stakeholders are handled equitably.

I prolong my heartfelt congratulations to Viacom18 for rising profitable within the e-auction, and I categorical my honest gratitude to all of the bidders who participated on this course of. Their involvement underscores the trade’s confidence in India Cricket. I additionally need to acknowledge the position of market forces in reinforcing their perception and belief in us.

Our underlying purpose stays to strike a harmonious equilibrium between cricket and industrial pursuits. BCCI stays deeply dedicated to nurturing sports activities growth in India by means of the medium of cricket.

The income generated from media rights is an important catalyst for nurturing grassroots cricket throughout the nation—a trigger that resonates deeply with us. It’s the legacy we go away behind and the optimistic impression we create in our nation’s cricketing ecosystem that really issues.”